3 Secrets to Launching a Small Business Side Hustle That Competes with Your Day Job Earnings + Real-Life Examples

Photo: Karolina Grabowska

With the rise of the gig economy and the increasing desire for financial independence, more Americans are turning to side hustles and entrepreneurial ventures to supplement their income. 

In this era of multiple income streams, starting a side hustle has become a common pursuit, especially among young people. 

However, not all side hustles are created equal, and some have the potential to evolve into full-fledged businesses with substantial returns.

Let’s delve into the stories of three entrepreneurs who turned their side hustles into successful businesses, earning millions. 

Through their experiences and insights, we'll uncover the secrets to starting a small business side gig that not only complements your day job but also has the potential to thrive and grow.

1. Greg Kerr, Founder of Alchemy Merchandise

Greg Kerr's journey began as a musician selling custom pins in 2015 while working a full-time job. Today, Alchemy Merchandise is a thriving business that caters to clients like Apple, Nickelodeon, and Nike. 

Kerr's advice emphasizes the importance of dedication and market demand. By identifying a niche and committing to his passion, Kerr transformed his side gig into a million-dollar enterprise.

It's tough running a business while juggling a 9-5 job, but if you're passionate and there's a demand for your product or service, it's worth the effort.

Listen to the market and be willing to invest the time and energy required to make your side hustle successful.

2. Kim Vaccarella, Founder of Bogg Bag

Kim Vaccarella's entrepreneurial journey began in 2008 when she conceived the idea for a durable and stylish beach bag. 

Despite initially working in commercial real estate, Vaccarella pursued her vision and launched Bogg Bag full-time in 2018. Through perseverance and a hands-on approach, Vaccarella grew her business to achieve over $50 million in revenue by 2023.


Persistence pays off. Starting a business from scratch is a steep learning curve, but it's essential to trust your instincts, 

move at your own pace, and 

maintain open communication with your team. 

Embrace every aspect of the journey, from the highs to the lows, and be willing to learn from every experience.

3. Sarah Michelle Boes, Founder of Sarah Michelle NP Reviews (SMNP)

Sarah Michelle Boes's entrepreneurial journey began after passing her nurse practitioner exam with unexpected ease. Inspired to help others build confidence, Boes launched an online review course as a side gig. 

Within seven months, the business reached seven figures in revenue, eventually leading to a lucrative acquisition. 

Boes's advice emphasizes the importance of taking action and adapting along the way.


Just start. You don't need everything to be perfect to launch your business. Focus on creating a great product or service that meets a need in the market, and the rest will follow. 

Embrace the process and be willing to iterate and improve as you go.

Final Thought

Launching a small business side hustle while maintaining a day job requires dedication, perseverance, and a willingness to learn. 

By following the insights shared by entrepreneurs like Greg Kerr, Kim Vaccarella, and Sarah Michelle Boes, aspiring business owners can navigate the challenges of entrepreneurship and build successful ventures that complement their existing careers. 

Whether you're selling custom merchandise, designing beach bags, or offering online courses, the key is to identify a market need, stay committed to your vision, and embrace the journey of building a business from the ground up.



                                            

Written by Jane Brown

Jane Brown is on a mission to transform mindsets and elevate success. Dive into her world of audacious thinking and unlock the keys to a greater you.

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